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Inbox Insight News

The Huge Importance of The Subject Line

Having a well thought out and good subject line for your email can be the difference between it being opened, directed to 'Junk', ignored, or even deleted...
The Advantages of Follow Up Emails

In email marketing, follow up emails are often neglected. But, they are crucial for a) successfully fulfilling a request b) lead nurturing, c) marketing and promotion and d) introducing yourselves.
Surveys: Perfect for Lead Generation

Using research surveys as a method of lead generation is a fantastic way of gaining a large volume of fully profiled sales leads.
Subscriber Preferences Survey 2012

Infographic to show the results of our subscriber preferences 2012 survey.

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